Guaranteed Search Engine Optimization - Can You Believe The Claims

July 13, 2010 by Dorian
Filed under: SEO 

If you are looking at options for search engine optimization (SEO) then you will have seen dozens of guaranteed search engine optimization promises. There will be many promises of number one on search results. But is it possible to believe these claims and what do they actually mean.

Its extremely tempting to want guarantees with services you buy, you want results. So when you see guaranteed result for SEO consultants that really appeals.

Sometimes the results promised are that you will be number one on a search result - and this is what you want isn’t it? Well not necessarily. What you want is high quality traffic visiting your site and presumably buying what you are selling.

One way of delivering number one results is for a SEO firm to use an unusual phrase on your website so that when they search on it they can show you are at the top of the pile. A nonsense phrase like petrol glasses make be used on your site. The chances of that combination of words being anywhere is low but will result in website returning high on a list of search results. The chances a paying customer would ever use those words is even less. So this sort of guaranteed number one isn’t of much use to you and isn’t likely to attract much traffic.

Another ploy is to achieve number ones on an obsolete or low volume search engine. It’s valid, but again it isn’t going to drive traffic your way. There are reports of unscrupulous SEO firms even making up their own search engines to provide backup for their claims..

This means you need to talk to your SEO firm to ensure you get good result where you want them. Internet searches show that around 90% of all searches are done on three main search engines, Google, MSN and Yahoo. Also discuss with the firms what methodologies they use. If a practice sounds a little suspect, it probably is and you have to question whether you want your firm associated with such behavior.

A variation of this is to guarantee your website will be submitted to 5000 search engines - or any other number of search engines. As we have just said the largest percentage of the market focus on a small number of search engines. There is also the issue that if your site is optimized the best search engines will find it on their own without any intervention

So guarantees are one thing and what they mean may be something else. However if you can talk openly with your SEO firm you will find you can get results that improve your web traffic. It is possible for guaranteed search engine optimization results to be meaningful and measurable. If you are interested in knowing more please contact Accentu8 by email. They will gladly provide a free analysis of your website SEO.

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