The Secret To Create Attention-Getting Tweets
If you are a direct marketer for a company like Discovery Toys, 7 Peaks Publishing Social Media Training Course can help you generate more sales and grow your business!
There are only two feelings that are at the base of every human action. In other words, there are only two feelings that motivate all things that humans do. The emotions are fear and desire. People either take action because they DESIRE something – monetary welath, love, a sense of being fulfilled, respect, peace, power, etc. Or they might do something because they FEAR losing something precious or valuable that they already have – monetary wealth, a relationship, fulfillment, respect, peace, power, etc. It sounds too simple, but if you consider it, you’ll realize every action does actually revolve around those two emotions.
So… if you want your Tweets to be as effective as possible, it makes sense to keep the two powerful human drive factors in mind. That’s the “secret” to forming effective tweets. The following are three examples of Tweet Formulas that trigger these emotions in people:
1. The “Other Guy Has a Secret That You Should Get” Formula: This is extremely effective when this “other guy” is a celebrity. It’s very enticing to most people to learn how to do, be, or acquire what a celebrity has. Learn much, much more about manipulating social media right now through our Social Media Training Courses.
Tweet Formula: How (name of celebrity) (does something) and you can, too.
Sample Tweet: How Paris Hilton loses weight while eating whatever she desires… and how you can, too.
Sample Tweet: How George Clooney creates wealth while sitting by the pool… and how you can, too.
2. The “Your Problems are Being Instigated by Someone or Something Else Unknown to You” Formula: Everyone fears the idea of someone or something unbeknownst to us causing dilemmas for us.
Tweet Formula: Is/Are _________ causing you to become ill?
Sample Tweet: Is your cat making you sick?
Sample Tweet: Is your job making you overweight?
3. The “What You Must Know Right Now” Formula. People do not like being caught off guard or being embarrassed.
Tweet Formula: ______ questions to ask your ______ before it’s too late.
Sample Tweet: Five questions to ask your accountant… before it is too late.
Sample Tweet: 7 questions to ask your child… before it’s too late.
So, you get the concept. Use psychology as you tweet. Appeal to common basic human emotions, namely fear and desire, and you will get a lot more attention and authority to your Tweets – and successfully do whatever you want to do with Twitter.
For more information concerning Social Media Marketing Tools , visit the 7 Peaks Publishing website.
Trust: The Main Ingredient To Properly Using Social Media To Empower Your Direct Marketing Company
If you are a direct marketer with a company like DeMarle At Home, 7 Peaks Publishing Social Media Training Course can help you generate more sales and grow your business!
Many people these days are starting to get the power of Social Media as a marketing tool for their businesses. So, there is an increasing number of people who are jumping on the bandwagon and putting their goods and services on Facebook, Twitter, YouTube and various other Social Media sites.
However, most people don’t know how to correctly use Social Media. We say correctly because if you don’t take advantage of it properly, you will not get the results you desire, and even worse, you might be counter-productive, turning people away rather than of making them want your good or service and eventually making a sale. Learn much, much more about manipulating social media to your advantage through our Social Media Marketing Training.
The key to utilizing Social Media properly is to first get potential customers to know, like, and trust you BEFORE talking about your company. The most important aspect is TRUST. You have certainly heard about Word of Mouth marketing. What you may not realize, though, is that word of mouth is almost always ranked among the top trusted forms of information. Social Media is all about Word of Mouth marketing and is because of that, all about TRUST.
The goal, then, is to learn how to gain the trust of your followers, friends, and fans. Following are a few points to help you get started:
1)Have a good first impression. Make sure you have the correct kind of mugshot. Studies have proven that a warm and inviting smile gets sixty-three percent more people to follow you.
2)Allow readers the ability to get to know the real you. Don’t just talk about your business. Make a conversation about things that show you want to help others. Talk about things that are helpful. Use jokes.
3)Have a conversation. The magic of Social Media is that it is a relaxed forum in which people can have natural conversations. Talking is always better than presentation. Conversing can lead to people asking you about your company instead of you telling them.
For more information on 7 Peaks Publishing’s Social Media Sales Force Training Program, visit our website at http://www.7peakspublishing.com
3 Tips To Help Your Direct Selling Company Using Social Media Marketing
If you are a direct marketer for a company like The Happy Gardener, 7 Peaks Publishing Social Media Marketing Training can help you generate more sales and grow your business!
Web 2.0 sites like FaceBook, Twitter, and YouTube, are made for flourishing your MLM or Direct Selling business. These sites are in truth all about building connections and sharing stuff concerning your life. They are avenues for warm, conversational interaction. Fortunately, Network Marketing/Direct Selling businesses are most easily created by starting with creating relationships; by “sharing”, not pushing your company; and by engaging in conversation instead of giving presentations.
So, the two are really well-matched. The trick is to use Social Media in helpful way. If used efficiently, it can help your business in a way you probably never thought possible. If used in the wrong way, it could at best be ineffective, and worst-case, be a turnoff and hurt your business. Below are 3 tips to get you started in the right direction:
1. When using Social Media, present yourself as if you were going to a party. Social Media is generally a fun, light environment, so it’s best to go into it with the correct mindset. If you’re perpetually serious and promote too much, it can really turn readers away. Always keep in mind, people WANT to be on Social Media. They are ALREADY it it and almost all are in for the fun parts. Therefore, it is imperative to follow that pattern when discussing your business. Learn much, much more about manipulating social media to your advantage through our Social Media Marketing Training.
2. Get people to know, like, and have a vested interest in you. There are a myriad of ways to do this, and many are easy and basic. For example, use the correct type of photograph. Statistics show that a warm and friendly smile gets sixty-three percent more people to follow you on Twitter. Compliment people, give them relevant information, show your caring and concern about their circumstances. In other words, do all the things that hopefully come as natural to you and that are natural for people when interacting in Social Media.
3. Engage people in a conversational manner, not presentation. Social Media is a perfect environment to build connections – both to develop new ones and strengthen relationships already there. Be natural, not forced, when creating posts. “Natural” is conversational. Natural is sharing stuff about your life. Forced is businesslike. Forced is presentation, instead of sharing. For example, if you naturally share stuff concerning how you live – recent fun business trips you have taken (photographs included), good health you have enjoyed from your company’s products, great solutions to common health issues, photographs of your lifestyle, information that enables them to see that you have time freedom – people are going to most likely begin to ASK you what kind of business you are in. And voila, you are now in a conversation, not a presentation, about your business!
For more information concerning Social Media Marketing Training, visit the 7 Peaks Publishing website.
Coach Your Downline to Success
Many people in affiliate programs seem to think they can stop working once the sale is made. Affiliate Programs are highly dependent upon developing a motivated and knowledgeable downline. That means the sale is not the end of your involvement in the process, rather it is merely the beginning of a much longer process of team building.
People joining affiliate programs tend to have big goals, but sometimes they fail anyway.
Reasons Why People Fail to Become Successful Affiliates:
There are three main reasons why people fail to adapt to change, especially technological change:
- Lack of Skills
- Lack of Knowledge
- Fear
Adopt the “Coach” Role & Mindset:
If you adopt the mindset of a “Coach,” you can dramatically improve your Downline’s performance along all three lines.
When someone joins an affiliate program there is generally a fairly big learning curve to overcome - new product(s) such as the just-released MaxPro System, new technology, and virtual relationships, all of which are especially problematic if your new recruit is a novice in the world of internet marketing (or marketing in general). There’s so much to learn when you first start as an internet marketer: new jargon, tools and techniques, plus you have to learn the product itself.
If you ignore your new recruits, they can get very frustrated in a very short time due to information overload. If you allow your new recruits to become overly frustrated, they are likely to drop out and never become productive team members.
Wouldn’t you be a lot better off to spend a little time with your new Downline members helping them to get off to a good start. Take the initiative to help your recruits learn about your products, technical support and other resources available to them.
You’ll also need to spend time helping them learn how to market in this new Web 2.0 internet world of Blogs and Social Networks, which are unfamiliar to many.
Don’t just sit around waiting for your downline to contact you for help, take the initiative and offer them help, especially at the beginning of your relationship with them. Fear is a major obstacle, especially buyer’s remorse - your personal involvement will go a long way to overcoming your new recruit’s fear.
If you have a positive attitude and a desire to help your new recruits learn the business, you can coach coupled with proactive behaviors on your part. When you invest in your downline, they’ll repay that investment many times over.
