Best Video Marketing Strategy

November 25, 2010 by Dorian · Leave a Comment
Filed under: Video Marketing 

Video Marketing Strategy

Alright, Video Marketing Strategy! I’m excited to share this basic info with you! We all are aware that there can’t be a better way to communicate with your prospective customers than to chat with them face to face. Since this is not really at all possible on the Internet, just due to the basic nature of it, you can rely on a video to do the job.

Video is probably the most personal the Internet will allow any of us to get with our guest and it is without a doubt it is also more engaging. Video marketing is the most effective way you can hold a customers focus. Video is a fresh and hot class of content, yielding remarkable results in terms of search engine optimisation.

Now we will go over a three step course to to help you create a simple but effective video marketing strategy. It will help you to build your company’s business.

Step 1 – How to get videos on your webpage:

You have two options to get video on your website: host the video yourself or choose a 3rd party to do it for you and then embed the video on your site.

It’s probably wise to choose 3rd party sites to host your videos, as choosing to host your own video portal requires that you have some serious resources and a wealth of technical expertise at your disposal.

As for selecting a 3rd party video hosting platform, your choices could not be more vast now: you can potentially choose from YouTube, Dwego, and Brightcoveetc.

Step 2 - Defining the video marketing strategy

Now that you have decided to use video, the second move would be to decide if you would like to host the video on your web site, the video-sharing online websites or both.

Everyone knows that sites like YouTube, DailyMotion, Dwego, etc get a TON of traffic, so posting videos to those web-sites means more exposure (and therefore, more traffic). But it doesn’t take a genius to figure out this glitch; the videos are watched on their internet sites, and not yours.

Here’s another trick good marketers use; put little “teaser videos” on sites like YouTube and Dwego, and then direct the viewer to your site where there are full length videos to watch. This would entice your viewers to go ahead and link to your website where they can learn more.

Step 3 – optimizing

There are multiple ways to optimize your video marketing strategy.

Utilize every and any video you make to show off your brand effectively and professionally; be certain to give names to your videos that bolster your SEO keywords; also, put short and concise descriptions with your videos and be careful that they contain the keywords you are optimizing; compelling material is something you can’t skimp on.

Video Marketing Tips - A 5 Step Video Marketing Strategy

March 10, 2010 by Dorian · Leave a Comment
Filed under: Video Marketing 

If you want video marketing tips, then continue reading. You will learn how to make money online with a proven video marketing strategy. So, lets look at a proven video marketing strategy in a step-by-step format…

Step 1: Create A Video

There are various ways that you can create your video. You can create a video of yourself teaching something on camera. You can create a PowerPoint slide show. Or, you can you use special video creation software.

Step 2: Keyword Research

Now, you want to find a long-tail keyword (which is a 3 to 5 word phrase) that is relevant to your video. It should have a low number of competing websites and a high number of phrases

Step 3: Describe Your Video

Next, you should take your long-tail keyword and insert it at least once in your video description. You want to place that one keyword in the title, description, and tags/keyword section.

Another very important thing is to start the description with your website link. The link should start with http:// to ensure your website link will be clickable.

Step 4: Submit Your Video

If you do a quick search, you can easily find software that allows your video to multiple directories with just the click of a button. I highly recommend you to use a video submitting software to make the most out of each video.

Step 5: Make Money

The final step is to sit back and watch your traffic and sales grow on your website. The great part about video marketing is that once you set it, you can forget it. All those videos you submit will be working for you on autopilot, bringing you website traffic over and over again. So, follow this video marketing strategy and start making money today!

If you want more detailed video marketing tips to make money online, then go to my website right now and sign up for my free video marketing newsletter at http://www.ViralVideoDictator.com.